The Business of Tourism Tenth Edition
The book presents the content defining and analysing tourism and its impacts; the travel and tourism product; intermediaries in the provision of travel and tourism services; case studies.
2016
The book presents the content defining and analysing tourism and its impacts; the travel and tourism product; intermediaries in the provision of travel and tourism services; case studies.
This book is an essential text for students of tourism management or travel and tourism. The historical context is combined with background theory and research, plus up-to-date international case studies. It examines in detail the tourism product, its impacts and the nature of the tourist, to provide the reader with a comprehensive understanding of the management of this important global industry. The result is a practical and relevant text for any student wishing to work in one of the many diverse sectors of the tourism industry.
J Christopher Holloway, Claire Humphreys. The Business of Tourism Tenth Edition. Pearson, 2016
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