Designed to win Strategies for building a thriving global business

Today's business leaders face more uncertainty, more risk and more complexity. The strength of the global marketplace combined with formidable competition from new market entrants and regional economies is challenging traditional business and operating principles. Global executives must adapt swiftly to fundamental shifts in marketing, research and development, supply chain, people management and growth strategies or face extinction. In this environment, leaders must design a sustainable business model, one that is agile, responsive and capable of generating value to an increasingly disaggregated customer base.

Designed to win Strategies for building a thriving global business

Hiroaki Yoshihara

McGraw Hill

2006

Abstract

Today's business leaders face more uncertainty, more risk and more complexity. The strength of the global marketplace combined with formidable competition from new market entrants and regional economies is challenging traditional business and operating principles. Global executives must adapt swiftly to fundamental shifts in marketing, research and development, supply chain, people management and growth strategies or face extinction. In this environment, leaders must design a sustainable business model, one that is agile, responsive and capable of generating value to an increasingly disaggregated customer base.

Designed to Win was co-authored by acknowledged global business advisors who have helped companies worldwide respond to the challenges of doing business globally. Using extensive case studies and interviews with top executives, KPMG's Hiroaki Yoshihara and Mary Pat McCarthy take you inside a number of the most successful transnational enterprises to reveal how those companies' successfully navigate the risks of global expansion and achieve sustained growth in a volatile global marketplace. Here is your chance to learn important business strategies of the Global Fortune 500 and discover what they and other companies are doing to:

  • Position and manage brands worldwide
  • Build a customer-centric supply chain
  • Optimize their organizational structures for a global marketplace
  • Recruit, develop and retain the best talent
  • Build a unifying global corporate culture
  • Negotiate transnational deals
  • Manage global risk
  • Protect intellectual property

Citation

Hiroaki Yoshihara. Designed to win Strategies for building a thriving global business. McGraw Hill, 2006

Collection

Ngành Quản trị kinh doanh (7340101)

Related document

Designed to win Strategies for building a thriving global businessBuying trances A new psychology of sales and marketingBusiness statistics in practice fouth edition
Designed to win Strategies for building a thriving global businessBuying trances A new psychology of sales and marketingBusiness statistics in practice fouth edition

QR code

Designed to win Strategies for building a thriving global business

Content

  • Thứ Ba, 15:27 16/08/2022

Tin tiêu điểm

Tài liệu Hướng dẫn khai thác và sử dụng tài nguyên thông tin Thư viện Đại học Công nghiệp Hà Nội năm 2024

Tài liệu Hướng dẫn khai thác và sử dụng tài nguyên thông tin Thư viện Đại học Công nghiệp Hà Nội năm 2024

Thứ Ba, 14:33 17/09/2024

PGS.TS Nguyễn Thị Hồng Nga, Giám đốc - Trung tâm Đào tạo Sau đại học trao tặng 02 đầu sách ngoại văn cho Trung tâm Thông tin - Thư viện

Thứ Sáu, 07:37 24/05/2024
Hướng dẫn khai thác Bộ sưu tập tài nguyên giáo dục mở (OER)

Hướng dẫn khai thác Bộ sưu tập tài nguyên giáo dục mở (OER)

Thứ Bảy, 15:58 04/05/2024

Truy cập hàng triệu sách điện tử miễn phí với The Online Books Page

Thứ Hai, 08:38 22/01/2024
5 khóa học miễn phí về thiết kế đồ họa

5 khóa học miễn phí về thiết kế đồ họa

Thứ Tư, 09:33 13/12/2023

Các bài đã đăng

Advances in Crowdfunding: Research and Practice

Thứ Hai, 14:03 28/10/2024

An Introduction to C & GUI Programming

Thứ Hai, 13:54 28/10/2024

The Official Raspberry Pi Handbook 2023

Thứ Hai, 13:47 28/10/2024

Advancing Complexity Research in Earth Sciences and Geography

Thứ Hai, 13:37 28/10/2024

Energy Saving, Storage and Carbon Emission Mitigation Application for Buildings

Thứ Hai, 13:30 28/10/2024

Luyện nói tiếng Trung Quốc cấp tốc cho người mới bắt đầu. Tập 1

Thứ Ba, 15:23 16/08/2022

Developing Leadership Talent

Thứ Ba, 15:19 16/08/2022

The Omega Files: Short Stories

Thứ Ba, 15:16 16/08/2022

Designing and managing the supply chain concepts; strategies and case studies

Thứ Ba, 15:08 16/08/2022

Mutiny on the Bounty

Thứ Ba, 14:55 16/08/2022