Big data @ work: Dispelling the Myths, Uncovering the Opportunities

Thomas H.Davenport

Harvard Business Review Press

2014

Abstract

The book Big data @ work: Dispelling the Myths, Uncovering the Opportunities, Go ahead, be skeptical about big data. Analytics expert and bestselling author Tom Davenport was--at first. When the term ""big data"" entered the scene, Davenport (Competing on Analytics, Analytics at Work) thought it was just technology hype. But his research has changed his mind. In this interactive Harvard Business Review webinar, Tom Davenport, author of Competing on Analytics, Analytics at Work, and the just-released Big Data at Work: Dispelling the Myths, Uncovering the Opportunities, explains what big data means from a technical, consumer, and management perspective; the opportunities and costs of big data; where it can have real business impact; and which aspects of big data have been oversold.

Why Big Data is Important to you and your Organization; how big data witll change your job, your company and your industry; developing a Big Data Strategy; The Human side of big data; technology for big Data; what you can learn from Start-Up anf Online firms; what you can learn from Large companies: Big Data and Analytics 3.0