Business Communication Design

"Business Communication Design: Creativity, Strategies, Solutions" by Angell and Rizkallah emphasizes the role of critical and creative thinking in the communication process.

Business Communication Design

Pamela Angell

M. Mc Graw – Hill

2004

Abstract

"Business Communication Design: Creativity, Strategies, Solutions" by Angell and Rizkallah emphasizes the role of critical and creative thinking in the communication process.

Students learn a systematic approach to designing messages for every business communication situation.

The authors offer a simple yet effective model for message design that focuses on the needs of the people involved in the communication and the circumstances of the message. "Business Communication Design" addresses the variety of communication options that modern workers face.

Citation

Pamela Angell. Business Communication Design. M. Mc Graw - Hill, 2004

Collection

Ngành Quản trị kinh doanh (7340101)

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