Chindia : How China and India are revolutionizing global business
The best minds at BusinessWeek explore ways your company can survive-and thrive-amid the business growth and innovation of China and India
The best minds at BusinessWeek explore ways your company can survive-and thrive-amid the business growth and innovation of China and India
Today's business leaders face more uncertainty, more risk and more complexity. The strength of the global marketplace combined with formidable competition from new market entrants and regional economies is challenging traditional business and operating principles. Global executives must adapt swiftly to fundamental shifts in marketing, research and development, supply chain, people management and growth strategies or face extinction. In this environment, leaders must design a sustainable business model, one that is agile, responsive and capable of generating value to an increasingly disaggregated customer base.
Mallor, Barnes, Bowers and Langvardt’s: Business Law: The Ethical, Global, and E-Commerce Environment, 13e is appropriate for the two-term business law course.
Market-defining since it was introduced International Business: Competing in the Global Marketplace by Charles W.L. Hill (University of Washington) sets the standard and is the proven choice for International Business at the undergraduate and graduate level. The 14th edition provides a complete solution that is relevant (timely comprehensive) practical (focus on applications of concepts) integrated (integrated progression of topics) and the most up-to-date on the market.
The success of the first ten editions of Global Business Today (and its longer more in-depth textbook option and companion International Business now in the 12th edition) was based in part on the incorporation of leading-edge research into the text the use of the up-to-date examples and statistics to illustrate global trends and enterprise strategy and the discussion of current events within the context of the appropriate theory
Market-defining since it was first introduced, International Business 8e by Charles W. L. Hill, continues to set the standard for international business textbooks. In writing the book, Charles Hill draws on his experience in teaching, writing, and global consulting to create the most thorough, up-to-date, and thought-provoking text on the market
Global Business Today by Charles W. L. Hill is a must for anyone interested in international trade. The content gives the reader a historical overview of much of what is going on today. How the global business community evolve and the agencies that try to control and manage the global economies today.
International business refers to business activities that involve the transfer of resources (raw materials, capital and people), goods (finished assemblies and products), services (management consulting, financial services, insurance and education, etc.), knowledge and skills (managerial skills, intellectual property rights), or information (databases and networks) across national boundaries.
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