Strategic Management An Integrated Approach Theory & Case

Strategic management is the ongoing planning, monitoring, analysis and assessment of all necessities an organization needs to meet its goals and objectives. Changes in business environments will require organizations to constantly assess their strategies for success. The strategic management process helps organizations take stock of their present situation, chalk out strategies, deploy them and analyze the effectiveness of the implemented management strategies. Strategic management strategies consist of five basic strategies and can differ in implementation depending on the surrounding environment. Strategic management applies both to on-premise and mobile platforms.

Strategic Management An Integrated Approach Theory & Case

Charles W.L. Hill, Melissa A. Schilling, Gareth R. Jones

Cengage Learning

2016

Abstract

This comprehensive and engaging text presents the complexities of strategic management through up-to-date scholarship and hands-on applications.

Highly respected authors Hill, Schilling, and Jones integrate cutting-edge research on topics including competitive advantage, corporate governance, diversification, strategic leadership, technology and innovation, and corporate social responsibility through both theory and case studies. Based on real-world practices and current thinking in the field, the 12th edition features an increased emphasis on the changing global economy and its role in strategic management.

The appendix walks students through the case-analysis process, and explains key ratios that managers use to compare the performance of firms. The high-quality case study program contains 31 cases covering small, medium, and large companies from a large range of industries and nations. Featured cases in this edition include Tesla Motors, India's Tata Group, Sangamo's development of a gene editing cure for HIV, Skullcandy, Uber, Microsoft, Google, and Staples. When paired with this student-centric text, the MindTap learning solution will prepare the next generation of strategic leaders.

TABLE OF CONTENTS

Part one: Introduction to strategic management

  • Strategic Leadership: Managing the strategy-Making process for competitive Advantage
  • External Analysis: the Identification of opportunities and threats

Part two: The nature of competitive advantage

  • Internal Analysis: resources and competitive Advantage
  • Competitive Advantage through Functional-Level strategies

Part three: Strategies

  • Business-Level strategy
  • Business-Level strategy and the Industry environment
  • Strategy and technology
  • Strategy in the global environment
  • Corporate-Level strategy: horizontal Integration, Vertical Integration, and strategic outsourcing
  • Corporate-Level strategy: related and Unrelated diversification

Part four: Implementing strategy

  • Corporate governance, social responsibility, and ethics
  • Implementing strategy through organization

Part five: Cases in strategic management

Citation

Charles W.L. Hill, Melissa A. Schilling, Gareth R. Jones, Strategic Management An Integrated Approach Theory & Case, Cengage Learningm, 2016.

Collection

Kinh tế

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Strategic Management An Integrated Approach Theory & Case

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